The Obama Administration has placed gender mainstreaming as a top priority, especially with the creation of the department for global women’s issues within the US State Department. The first Ambassador-at-Large for Global Women’s Issues, Melanne Verveer, has used tools of public diplomacy since her appointment in 2009 in order to support worldwide. Former State of Secretary Clinton issued the first ever policy directive on gender, requiring the Department of State and our Foreign Service officers to use every tool at their disposal to support and advance women around the world. The tools of public diplomacy have been absolutely essential to these efforts. Ambassador Verveer believes the State Department has worked tirelessly to promote the core message that empowering women, by protecting their rights, recognizing their voices and investing in their potential, is a core indicator of the level of political stability and security of a country. Without the advancement of these freedoms for women; achieving peace, prosperity, and stability around the world would be nearly impossible.